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PaperCutCollective
Digital Marketing Agency
Get the latest online marketing insights and expert analysis from digital marketing Singapore specialists.
We help Singapore businesses grow online with proven strategies in Facebook, Instagram, Google Ads, SEO, and content marketing. Over 100 clients trust us to deliver real results.


Lead Generation Singapore: Mavis Tutorial Case Study
Mavis Tutorial ( https://www.mavistutorial.com/ ) operates in a competitive education market where marketing success is measured by one core outcome: qualified parent enquiries. In Singapore, parents don’t enrol on impulse. They compare centres, evaluate subject and level fit, ask friends, and often want a call-back, consultation, or trial before committing. That’s why Lead Generation is one of the most effective growth levers for tuition brands when it is built to attract th
Jan 23


Lead Generation Singapore: AKLTG Case Study
AKLTG ( https://www.akltg.com/ ) operates in a space where trust and clarity matter as much as visibility. Whether prospects are exploring services, making comparisons, or requesting a discussion, the marketing goal is the same: generate consistent, qualified enquiries. In Singapore, lead generation is rarely about “getting more clicks.” It’s about reaching the right audience at the right moment, communicating value clearly, and making it easy for prospects to take the next s
Jan 22


Lead Generation Singapore: Mind Stretcher Case Study
Mind Stretcher ( https://www.mindstretcher.com/ ) is a well-known tuition brand where growth is measured by one thing: a consistent pipeline of qualified parent enquiries. In Singapore’s education market, parents don’t enrol instantly. They compare centres, check programme fit, ask friends, and often want a consultation, diagnostic, or trial before committing. That’s why Lead Generation is one of the most effective channels for tuition brands when it’s built to attract the ri
Jan 21


Lead Generation Singapore: EduFirst Case Study
EduFirst ( https://www.edufirst.com.sg/ ) is a Singapore tuition brand where marketing success comes down to one outcome: consistent, qualified parent enquiries. In education, families don’t enrol on impulse. Parents compare centres, check track record, evaluate programme fit, and often want a trial class or consultation before committing. Benefits Of Targeted Lead Generation That’s why Lead Generation is such a strong channel for tuition brands when it’s structured to attrac
Jan 20


Lead Generation Singapore: The Learning Lab Case Study
The Learning Lab ( https://www.thelearninglab.com.sg/ ) is a premium education brand in Singapore where marketing performance is measured by one key outcome: qualified parent enquiries. In the tuition space, families don’t make fast decisions. Parents compare programmes, check credibility, ask friends, and often attend a trial or consultation before enrolling. That makes Lead Generation a highly effective growth lever when it’s built to attract the right parents, filter for t
Jan 16


Lead Generation & Social Media Marketing Singapore: Ciseern Case Study
Ciseern ( https://www.ciseern.com/ ) is a Singapore interior design brand where growth is driven by one thing: a consistent pipeline of qualified homeowner enquiries. In the renovation space, prospects don’t convert in one step. They browse inspiration, compare portfolios, check reviews, and shortlist a few firms before booking a consultation. That’s why Lead Generation and Social Media Management work best when they are connected performance campaigns bring in enquiry-ready
Jan 15


Lead Generation & Social Media Marketing Singapore: Livspace Case Study
Livspace ( https://www.livspace.com/ ) is a large interior design and renovation brand where growth depends on two things working together: a predictable flow of qualified enquiries and a strong social presence that builds trust at every touchpoint. In the renovation space, prospects rarely convert instantly. They browse inspiration, compare portfolios, check reviews, and shortlist 2–3 providers before booking a consultation. That’s why Lead Generation and Social Media Manage
Jan 14


Lead Generation & Social Media Marketing Singapore: Eight Design Case Study
Eight Design ( https://www.eightdesign.com.sg/ ) is a Singapore interior design brand where growth depends on a steady flow of qualified homeowner enquiries. In the renovation space, prospects rarely convert on the first touch. They scroll through social content for inspiration, compare portfolios, read reviews, and shortlist a few firms before booking a consultation. That’s why Lead Generation and Social Media Management work best as one system: performance campaigns drive e
Jan 13


Lead Generation & Social Media Marketing Singapore: Weiken.com Case Study
Weiken ( https://www.weiken.com/ ) is a Singapore renovation and interior services brand where marketing success is measured by qualified enquiries. In a competitive market, homeowners don’t decide instantly. They scroll, compare portfolios, ask for recommendations, and shortlist 2–3 firms before requesting a quotation. That’s why Lead Generation and Social Media Management work best as one system: lead gen campaigns bring in ready-to-talk prospects, while consistent social c
Jan 12


Lead Generation & Social Media Marketing Singapore: The Interior Lab Case Study
The Interior Lab ( https://www.theinteriorlab.com.sg/ ) is a Singapore interior design brand where marketing performance is measured by one thing: qualified enquiries. In a competitive home renovation market, people don’t just “follow a page” they compare portfolios, read reviews, ask friends, and scroll social media for inspiration before they request a quote. That’s why Lead Generation and Social Media Management work best together: lead gen campaigns bring in ready-to-enqu
Jan 9


SERP & SEO Singapore: Rajah & Tann Asia Case Study
Rajah & Tann Asia ( https://www.rajahtannasia.com/ ) is a well-established professional services brand where search visibility plays a big role in perception and lead quality. In legal services, prospects often search with high intent looking for the right firm for a specific matter, checking credentials, and comparing options quickly. At the same time, legal SERPs are crowded with directories, publishers, and competing firms. That’s why SERP work and SEO work need to run tog
Jan 8


SEO Singapore: IRB Law Case Study
IRB Law ( https://irblaw.com.sg/ ) is a professional services brand where search visibility directly affects enquiry quality. In legal services, most prospects search with strong intent they want clarity, credibility, and fast answers before they reach out. They also compare options quickly, often scanning multiple results on Google before choosing who to contact. That makes SEO one of the most reliable long-term channels for a law firm: it builds consistent visibility for hi
Jan 7


SEO Singapore: Thuraisingam Case Study
Thuraisingam ( https://thuraisingam.com/ ) is a professional services brand where visibility and credibility go hand-in-hand. In most professional service categories, people search with strong intent often looking for help, comparing providers, and checking trust signals before they enquire. That makes SEO one of the most effective long-term channels: it helps the right prospects find you consistently, while reinforcing authority through strong search presence. Benefits Of SE
Jan 6


SEO Singapore: InCorp Singapore Case Study
InCorp Singapore ( https://www.incorp.asia/sg ) operates in a high-intent category where search visibility is closely tied to lead quality. When founders and business owners look for incorporation support, corporate secretarial services, accounting, or compliance guidance, they usually start with Google and they often compare providers fast. That makes SEO one of the strongest long-term growth channels for corporate services: it captures demand at the exact moment prospects a
Jan 5


SEO Singapore: RSM Stone Forest Case Study
RSM Stone Forest ( https://rsmstoneforest.sg/ ) is a professional services firm where search visibility has a direct impact on lead quality. When businesses look for corporate services, accounting support, tax guidance, or advisory partners, they often start with Google and they compare options quickly. That’s why SEO is especially valuable for firms like this: it helps the brand appear consistently for high-intent searches, while building credibility through strong on-page c
Jan 2


SEO Singapore: KTC Law Case Study
KTC Law ( https://www.ktcolaw.com/ ) is a professional services business where trust and visibility directly influence lead flow. In legal services, people typically search with strong intent they want answers quickly, they compare options, and they look for credibility signals before they reach out. That makes SEO one of the most effective channels for long-term growth, especially when the strategy is built around high-intent service pages and clear conversion paths. Keyword
Jan 1


SERP & SEO Singapore: StashAway Case Study
StashAway ( https://www.stashaway.sg/home-var ) operates in a highly competitive finance category, where people search carefully before taking action. Prospects compare platforms, read explanations, look for fees and performance details, and often check multiple pages before deciding. That’s why SERP work and SEO work need to run together: SERP improvements help a brand win clicks and trust in the search results, while SEO builds the long-term visibility that keeps qualified
Dec 31, 2025


Technical SEO & Content SEO Singapore: Endowus Case Study
Endowus ( https://endowus.com/ ) is a fintech brand in a highly competitive search category, where users research carefully before taking action. People don’t just search for a brand they search for investment concepts, comparisons, and practical guidance. That makes Technical SEO and Content SEO a strong combination: technical work ensures Google can crawl and rank the right pages properly, while content work ensures those pages match what users are actually looking for. Ben
Dec 30, 2025


SEO Singapore: Carro Indonesia Case Study
Carro Indonesia ( https://carro.co/id ) operates in one of the most competitive search environments you can be in: automotive. Buyers and sellers don’t casually browse they compare listings, check financing options, read reviews, and look for trust signals before taking action. That’s why SEO is such a strong growth channel here. When key pages rank well, the brand can consistently attract high-intent users who are already searching for cars, trade-in options, and purchase su
Dec 29, 2025


SEO Singapore: PatSnap Case Study
PatSnap ( https://www.patsnap.com/ ) is a global IP and innovation intelligence platform where search visibility matters at multiple levels. Prospects don’t just search for a brand name they search for solutions (“patent search software”), use-cases (“competitive intelligence for R&D”), and buying-stage queries (“best IP analytics platform”). For a SaaS business like this, SEO is one of the most reliable ways to build consistent inbound demand while supporting credibility and
Dec 26, 2025
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