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Mobile loads fast  lean templates, stable layout Menus that answer  clear sets, add-ons, allergens Outlets found first  store pages that actually rank Services Used: Strategy, Technical Cleanup, Content Hub, Local Presence, Analytics/Tracking Meet Crave Nasi Lemak. Crave is a Singapore staple fragrant coconut rice, crispy chicken, sambal with a kick serving breakfast rushes and late-night cravings across the island. Offline love was never the problem. Online, the site  needed

Faster mobile pages  lean templates, stable layout Menus that answer  dietary filters, calories, weekly drops Local intent captured  zones & outlets that actually rank Services Used: Strategy, Technical Cleanup, Content Hub, Local Presence, Analytics/Tracking Meet Grain. Grain is a healthy food delivery startup known for chef-made weekly menus, smart calorie targets, and corporate catering. Offline word-of-mouth was strong; online, the site needed to win “hungry-now” micro-mo

Mobile pages load fast  lean templates, stable layout Menu answers upfront  clear categories, dietary cues, promos Outlets found first  store pages that actually rank Services Used: Strategy, Technical Cleanup, Content Hub, Local Presence, Analytics/Tracking Meet Skinny Pizza. Skinny Pizza is loved for crispy-thin pizzas, shareable sides, and seasonal specials. Offline demand was strong; online, the site needed to capture micro-moments like “nearest outlet,” “today’s menu,” “

Faster mobile pages  lean templates, stable layout Menus that answer  clear categories, allergens, promos Local discovery  store pages that actually rank Services Used: Strategy, Technical Cleanup, Content Hub, Local Presence, Analytics/Tracking Meet Twelve Cupcakes. Twelve Cupcakes is a well-loved dessert brand with seasonal flavours, gifting boxes, and quick pick-ups across the island. Offline demand was strong; online, the site needed to catch micro-moments like “nearest o

Faster mobile pages  clean structure & Core Web Vitals Menus that answer  clear categories, promos, allergens Local visibility  outlet pages that actually rank Services Used: SEO Strategy, Technical SEO, Content Strategy, Local SEO, Analytics/Tracking Meet Old Chang Kee. Old Chang Kee is an iconic Singapore snack brand curry puffs, skewers, and seasonal limited-time bites fueling office rushes and weekend errands across dozens of outlets. Offline love was never the problem. O

Faster pages clean structure, Core Web Vitals Content people search for menus, promos, seasonal stories Local visibility store pages that actually rank Services Used: SEO Strategy, Technical SEO, Content Strategy, Local SEO, Analytics/Tracking Meet Toast Box. Toast Box is a beloved Singapore coffeehouse brand kaya toast, soft-boiled eggs, kopi pulled the traditional way busy at breakfast, buzzing at tea time. They already had strong brand love; they needed their site to catch

Technical SEO rebuilt  crawlability, speed, structure Content hub launched  recipes, how-tos, brand stories Local discovery strengthened  store pages & schema Services Used: SEO Strategy, Technical SEO, Content Strategy, Local SEO, Analytics/Tracking Meet The Soup Spoon. The Soup Spoon is a beloved fast-casual brand known for hearty soups, wholesome bowls, and seasonal specials. With loyal in-store traffic and strong brand equity , the website’s job was simple in theory but t

Product-led visuals  macro details & styling Shoppable ecosystem  catalog sync & tags Community growth  UGC & micro-collabs Services Used: Social Strategy, Content Production, Community & Influencer Management, Social Commerce Setup, Analytics Meet SooSoomoon Jewelry. SooSoomoon Jewelry crafts delicate, everyday pieces with an emphasis on texture and layering. Shoppers discover via Instagram and Pinterest, then decide based on detail, styling ideas, and social proof . Before

Clinical credibility  education ≥ promotion Compliance-first  claims, consent, disclaimers Inquiry workflow  DM triage → front-desk handoff Services Used: Social Strategy, Content Production, Community Management, Compliance Workflow, Analytics Meet TAF Clinic. TAF Clinic is a medical aesthetics provider. In a crowded market, social presence must balance education, ethics, and empathy . Before we began, the feed mixed promotions with sporadic tips; before/after content lacked

Authority positioning  thought-leadership content pillars Video-first cadence  reels, lives, micro-clips Lead pathway  DM → consult booking workflow Services Used: Social Strategy, Content Production, Community Management, Paid Social (light), Analytics/Tracking Meet NancyHo. NancyHo is a life-strategy coach who helps professionals clarify goals and take action. Her audience is busy and skeptical; they respond to proof, personality, and practical tips . Prior to engagement, p

Search campaign rebuild  intent-based structure & negatives Conversion tracking  form submits + call/WhatsApp More qualified enquiries  higher submit rate, lower CPL Services Used: SEM, Analytics/Tracking, CRO, Landing Page Optimization Meet Swimfinity. Swimfinity provides professional swimming lessons for kids and adults, with programs spanning beginners to advanced stroke correction. Their growth depends on steady, high-quality enquiries via the website lead form and follow

Full site redesign from structure to visuals Ordering made simple clear paths for pre-orders & custom Local SEO ready hours, locations, schema Meet Butter Cakes. Butter Cakes is a boutique bakery best known for seasonal cakes and custom celebration orders. Most customers discover the brand through Instagram and Google Maps, then visit the website to decide what to buy and how to order. The old site had charm, but the practical details that locals needed today’s flavours, lead

Custom Shopify theme coded from scratch (no page builder) Digital recipe storefront secure previews & instant downloads Meet Nanami. Nanami is the online home for pastry chef Anna Yoong , where her signature recipes, techniques, and finishing tips are sold directly to home bakers and professionals. Anna needed a site that feels boutique and editorial, but functions like a robust digital product store, making it effortless for customers to preview, purchase, and download recip

Technical fixes  crawl, speed, indexation Content hub  cornerstone + supporting topics Structured data  Product / Org / FAQ Meet Aroma Truffle. Aroma Truffle is a premium snack brand known for truffle chips and gifting-friendly assortments. The brand enjoys strong word-of-mouth, yet non-brand organic visibility lagged behind competitors with larger editorial footprints. Category keywords (“truffle chips singapore”, “best truffle snacks”) were contested, and “where to buy” sea

Local SEO foundation GBP, NAP, location pages Lead tracking forms & WhatsApp events CPL reduction through intent-based SEM Meet Femme 5 Agency. Femme 5 is a Singapore-based agency specializing in maid and caregiver placement. The market is competitive, CPCs are high, and prospective families often require clear, trustworthy information before they reach out. Before engagement, local visibility was inconsistent, and paid search mixed ready-to-hire terms with research queries,

Account restructure by product & intent Conversion tracking Purchase events verified ROAS lift from testing cadence Meet Beta Pet Mart. Beta Pet Mart sells pet supplements and freeze-dried treats. Growth potential was strong AOV and repeat purchase rates looked healthy but the search account was broad and noisy.  Campaigns mixed research and buying queries, Shopping wasn’t fully leveraged, and creative testing was ad-hoc. The team needed a structure that could scale profitabl

Top-10 rankings for 3 commercial keywords in 90 days Lead tracking live  full-funnel GA4 + GTM Intent capture  across SEO & Search Ads Meet Date High Flyers. Date High Flyers is a premium matchmaking brand serving discerning professionals. The service relies on trust, privacy, and a steady pipeline of qualified enquiries people who are ready to book a consultation, not just browse.  Before partnering with us, visibility was fragmented: some branded searches showed up, but co